The Ignatius Book Fairs Social Media Tips guide equips schools and parishes with practical tools to generate excitement and engagement around their book fairs. Packed with photo and video ideas, sample captions, and creative post formats, it helps capture the joy of students, parents, and teachers discovering books together. The resource also provides a week-by-week advertising schedule leading up to the fair, ensuring organizers know exactly when and how to promote key moments. With ready-to-use templates, live-streaming suggestions, and contest ideas, this document makes it simple to share the spirit of reading and maximize support for schools.